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Technical Tools & Skills

Illustrator - Photoshop - Figma - Adobe XD - Sketch - InDesign - ProCreate

Wordpress - VS Code -

css/Bootsrap/JS 

Work Experience

Freelance Designer

chrrybmb

Atlanta, GA 2020 - Present

• Collaborated with a diverse range of clients, including startups, small businesses, and individual entrepreneurs, to understand their design needs and deliver tailored creative solutions.

• Developed impactful brand identities, including logos, color schemes, typography, and brand guidelines, to establish a strong visual presence for clients across various industries.

• Created compelling marketing collateral, such as brochures, flyers, posters, and social media graphics, to support client's promotional campaigns and effectively communicate their messages.

• Conducted thorough research and analysis of target audiences, market trends, and competitors to inform design decisions and ensure designs aligned with client's business goals.

• Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design tools to create high-quality visuals and deliver design assets within agreed timelines.

• Actively communicated with clients throughout the design process, seeking feedback and incorporating revisions to ensure client satisfaction and project success.

• Managed multiple projects simultaneously, prioritizing tasks, and meeting deadlines while maintaining a high level of attention to detail and quality.

• Cultivated long-term relationships with clients, resulting in a high rate of repeat business and referrals.

Graphics Manager

Blue Sky EXP

Atlanta, GA June 2022 to April 2023

• Oversee all aspects of graphic design and visual communication for tradeshow and exhibition projects.

• Lead a team of graphic designers, providing guidance, feedback, and mentoring to ensure the delivery of high-quality designs.

• Collaborate with cross-functional teams, including marketing, sales, and production, to understand project requirements and objectives.

• Develop creative concepts, themes, and designs that align with the clients’ brand identities and goals.

• Manage the production process, coordinating with printers, vendors, and external agencies to ensure timely and accurate delivery of graphics.

• Conduct quality checks on final graphics to ensure they meet the highest standards of visual appeal and brand consistency.

• Stay updated with the latest industry trends, technologies, and design software to enhance the quality and effectiveness of graphic designs.

• Implement and enforce design guidelines, ensuring consistency across all graphics and branding materials.

Print & Marketing Designer

Niche Digital Brands

 Norcross, GA June 2021 to May 2022

• Conceptualize and design print and digital marketing materials, including brochures, flyers, posters, banners, social media graphics, and email campaigns.

• Collaborate with marketing teams to understand project requirements and develop creative strategies that align with branding guidelines and marketing objectives.

• Create and present design concepts and mock-ups to clients, incorporating feedback and revisions as necessary.

• Work closely with printers and vendors to ensure accurate and high-quality production of printed materials.

• Maintain a strong attention to detail, conducting quality checks on final designs to ensure brand consistency and visual appeal.

• Stay updated with the latest design trends and software advancements to enhance the quality and effectiveness of marketing materials.

• Coordinate with cross-functional teams, including copywriters, photographers, and web developers, to ensure a cohesive and integrated approach to marketing campaigns.

Graphics & Marketing Manager

Hexis Americas

Lawrenceville, GA July 2020 to January 2021

• Develop and execute comprehensive marketing strategies and campaigns, integrating visual design elements to drive brand awareness and customer

engagement.

• Lead, recruit, and teach classes regarding vehicle wrap and vinyl plotting.

• Collaborate with cross-functional teams, including marketing, sales, and product development, to define campaign objectives, target audiences, and key messages.

• Conceptualize and create visually appealing designs for various marketing materials, including digital ads, social media graphics, website visuals, print collateral, and trade show displays.

• Ensure consistent branding and messaging across all marketing channels and touch- points.

• Conduct market research and competitor analysis to identify emerging trends, opportunities, and areas for differentiation.

• Analyze campaign performance metrics and make data-driven recommendations for optimization and future initiatives.

• Manage external vendors and agencies to ensure the timely delivery of high-quality design assets and materials.

• Stay up-to-date with industry trends, design software advancements, and best practices to drive innovation and maintain a competitive edge.

Print & Design Manager

Rec Room Masters/GameRoom Graphics

Lawrenceville, GA January 2015 to February 2020

• Manage a team of graphic designers and print production specialists, providing leadership, training, and guidance to ensure exceptional design output and timely project completion.

• Oversee all aspects of large format printing, including project planning, materials selection, vendor coordination, and quality control.

• Collaborate closely with marketing, operations, and game development teams to create visually stunning graphics for arcade cabinets, banners, signage, promotional materials, and trade show displays.

• Develop and maintain brand guidelines to ensure consistency across all visual elements and marketing collateral.

• Stay up-to-date with industry trends and innovative printing technologies to incorporate cutting-edge techniques and materials into designs.
• Maintain relationships with external printing vendors, negotiating contracts, pricing, and turnaround times to ensure cost-effective and efficient production

• Conduct regular quality checks to ensure all printed materials meet the highest standards of color accuracy, resolution, and finishing.

• Coordinate project timelines, allocate resources, and manage multiple design and print projects simultaneously to meet deadlines and exceed client expectations.

Denisa J. Moraru

Digital Designer / Creative Manager

/ATL Area

Education

Georgia State University 2013-2014

Marketing & Graphic Design

Georgia Gwinnett College 2012-2013

Integrative Studies

UX/UI & Graphic Design Google Coursera/Udemy Certified 

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